Virtual Roundtable – Summary of Discussion on the Purpose of Strategy

The aim of the Beyond Default Roundtable discussions is to give practitioners in strategy and change an opportunity to share their experiences, challenge conventional wisdom, brainstorm ideas and network with peers who share the same interests and challenges. In August 2023 a group of executives, consultants and academics met virtually to discuss the true purpose of strategy. The discussion was …

Virtual Roundtable – Summary of Discussion on the Role of Strategic Signatures in Strategy

The aim of the Beyond Default Roundtables is to give practitioners in strategy and change an opportunity to share their experiences, challenge conventional wisdom, brainstorm ideas and network with peers who share the same interests and challenges. In May 2023 a group of executives, consultants and academics met virtually to discuss the role of strategic signatures in strategy. The discussion …

Virtual Roundtable – Summary of Discussion on Whether Capabilities are the Key to Successful Strategy

The aim of the Beyond Default Roundtables is to give practitioners in strategy and change an opportunity to share their experiences, challenge conventional wisdom, brainstorm ideas and network with peers who share the same interests and challenges. In February 2023 a group of executives, consultants and academics met virtually to discuss whether capabilities are the key to successful strategy. The …

Virtual Roundtable – Summary of Discussion on the Difference Between a Strategy and a Plan

The aim of the Beyond Default Roundtable discussions is to give practitioners in strategy and change an opportunity to share their experiences, challenge conventional wisdom, brainstorm ideas and network with peers who share the same interests and challenges. In November 2022 a group of executives, consultants and academics met virtually to discuss the difference between a strategy and a plan. …

Virtual Roundtable – Summary of Discussion on Overcoming Barriers to Transformational Change

The aim of the Beyond Default Roundtable discussions is to give practitioners in strategy and change an opportunity to share their experiences, challenge conventional wisdom, brainstorm ideas and network with peers who share the same interests and challenges. In August 2022 a group of executives, consultants and academics met virtually to discuss overcoming barriers to transformational change. The discussion was …

Virtual Roundtable – Summary of Discussion on Confronting Your Default Future

The aim of the Beyond Default Roundtable discussions is to give practitioners in strategy and change an opportunity to share their experiences, challenge conventional wisdom, brainstorm ideas and network with peers who share the same interests and challenges. The discussion was led by David Trafford, co-author of Beyond Default and moderated by Chris Hallam, founder of CH Coaching Solutions. As …

Seven Common Strategy Traps – And How To Avoid Them

Developing and executing effective strategy is never easy, especially in today’s increasingly volatile, uncertain, complex and ambiguous (VUCA) world. It’s something all organisations do, but some do it better than others. Developing and executing good strategy is important as it ultimately determines the fate of your organisation. But why are some organisations better at it than others? One reason is …

Mediaspace: interview with David Trafford

In this short Mediaspace video interview, David Trafford shares his thoughts on the challenges COVID-19 has brought in respect to developing strategy and delivering change. He also offers three pieces of advice to professionals in the media space who are navigating their way through these challenging times. Watch the full interview.