Experiential Learning Journeys: A Source of Shared Insights and Collective Leadership

In this post, Peter Boggis and David Trafford argue that deploying the principles of experiential learning through one or more ‘Learning Journeys’ is an effective way of developing collective leadership from the shared insights and experiences gained. They also help executives gain the collective capabilities needed to assess the effectiveness of current strategy, explore different strategies and successfully operationalise their …

Confronting your Organisation’s Default Future


Ambition Magazine, April 2018 edition, pages 1, 4, 32-35. Have you ever wondered why some organisations – whether large corporations, family businesses or not-for-profit enterprises – are more successful than others? Why is it that once-great companies like Compaq, WorldCom, Eastern Airlines, Woolworth Group, Blockbuster and Marconi no longer exist? Why is it that companies like Xerox, Blackberry, Kodak, RBS, …

Beyond Default Gets Five-star Book Review

Review by Gisela Dixon for Readers’ Favorite “Beyond Default: Setting Your Organization on a Trajectory to an Improved Future by David Trafford and Peter Boggis is a non-fiction business book on strategic management. Beyond Default is written for companies and organizations of any size, large or small, to enable them to assess their current strategy, and then develop and execute …

Beyond Default Book Review: Don’t be a Failure by Default

Executive Magazine, November 2017 “All organisations have a default future – as do individuals, families, communities and societies. It’s the place they will end up if no action is taken, other than that which is currently planned. If the default future is judged to be an attractive destination, then there is no need to take any action; you’ll arrive there …

The ‘Beyond Default’ Leader

Much has been written about leadership, most of which focuses on the characteristics and behaviours of what the writer considers to be a successful leader. It could be argued that there are as many types of successful leader as there are writers on the subject. And some argue further that the distinction between leadership and management is meaningless as good …

Didn’t See That Coming

The HR Director Magazine, February 2018 edition, pages 48-49 Conventional thinking on strategy is that it begins by defining a compelling vision, complete with big, hairy, audacious goals (BHAGs). Then follows a plan for achieving the vision that is executed flawlessly. Sounds easy. So why is corporate history littered with organisations that have failed to react to change? The evidence …

Beyond Default Book Review

Review by Graham White for The HR Director “In a world that has lost sight of the ageless skill of prescience Trafford and Boggis have produced a masterpiece of writing that in less than 300 pages delivers a new and innovative approach to developing, applying and implementing executive strategy. Despite asking question after question; (three in the first sentence of …

Most strategies don’t work! Here’s how to have one that does

The Next Ten Years, 26 February 2018 Nick Bush from The Next Ten Years interviews David Trafford on the thinking behind the book Beyond Default.   NB: The idea of an organisation being on a trajectory is a compelling one, but I’ve not seen it articulated in this way before. Has anyone else defined strategy in a similar way before? DT: Not …

Beyond Default Book Review

Review by Alan Clarke for Quality World Magazine “The authors have set out a very well-evidenced and thought-provoking book, which gives an in-depth overview of how important strategy is to the long-term success of an organisation. Beyond Default explains that organisations have a default future, but that truly successful organisations are able to explore the range of strategic possibilities, and …

Beyond Default Book Review


Review by Espen Andersen of Applied Abstractions “David Trafford and Peter Boggis are those kinds of under-the-radar strategy consultants that ever so discreetly (and dare I say, in their inimitable British way) travel the world, advising enormous companies most civilians have never heard of about such issues as how to organise your internal departments so that they are capable of …